How can a virtuous system impact in your CSR policy?

Many clients ask me about the concept of a virtuous circle, program, or system when we present these types of projects from the Sustainable Machine.

We always respond the same:

The only way to make something work (from our point of view) is to have a very clear understanding of the objective we want to achieve, involve the parties, generate a feedback process, and in turn connect it with another circle, program, or system so that they can interact with each other. Sustainable and long-term systematization. That’s what we dedicate ourselves to.

Many times we encounter isolated programs that, yes, may contribute to the CSR policy, but are not sustainable in the long term, since they are created for a moment and a particular situation which generally, after a period of time, the institution decides to terminate because it is short-term or does not “align” with the company’s policy.

This can be seen repeatedly in organizations that do not have clear RSE and ESG objectives, where the purpose of programs or actions is not entirely clear or there is often not a genuine commitment but rather an obligation to meet KPIs, which results in a lack of “systematization” of projects.

It is worth noting that in order to develop these types of circles, programs, or systems, we must delve into what we call the institution’s DNA, how it operates within its complexity, and get to know its people in order to identify strengths and thus generate the best programs that allow the creation of a virtuous and sustainable system over time.

This can only be done through the commitment we have at the Sustainable Machine, the purpose of the institution, the responsibility of those involved, and of course, an open heart to generate an impact on future generations.

Carla Rodriguez
La Máquina Sustentable